Diversity, Equity and Inclusion in Our Communities

At Kao, we aim to realize a Kirei society in which people are connected and fulfilled, through people-first Yoki-Monozukuri.

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Universal Product Design

The principles of the Kao Universal Design Guidelines are embedded in our product development as we strive to offer solutions that are accessible to all people.

Purpose Driven Brands：Guhl

Guhl’s brand renewal gave rise to a new understanding of beauty, represented in communications efforts with hopes to contribute to realizing a more inclusive society.

Universal Product Design

We aim to develop products and services based on our Universal Design Guidelines that are easier for everyone to use.
Our Purpose-Driven Brands

Read about examples of activities by our purpose-driven brands.

Targets

All new or improved products meet Kao’s Universal Design Guidelines by 2030

Related Information

Kao Life-in-Harmony Foundation

Working alongside partners who share our values and aspirations, we endeavor to tackle the crucial challenges that people face in their daily lives. Our efforts go beyond borders, covering a wide range of initiatives.
Collaboration with Mirairo (external link, Japanese only)

We strongly resonate with Mirairo’s corporate philosophy of “barrier value: unlocking the power of disabilities”, as well as their truly people-first approach to improving the lives of those with disabilities and their families. By marrying solutions such as Mirairo ID with our resources, we strive for a future in which all people can thrive authentically.