To realize a Kirei World in which all life lives in harmony.
We are working toward fulfilling our Commitment to the Future.
Plan for and enable regeneration.
As living environments undergo significant changes, we strive for a planet where all people live more fulfilled and enriched lives with peace of mind by promoting new practices of cleanliness, beauty, health and the environment that are easy for anyone to do.
Move beyond CO2 reduction and unlock CO2 recycling.
We will reduce CO2 emissions through our activities and the use of our products and services as much as possible. Furthermore, we are aiming for carbon negative by developing technologies in which CO2 in the air recycled in raw materials.
Waste nothing. Period.
We use precious resources without waste and revert products to raw materials after use. Our absolute goal is zero waste from our business activities.
Every person is unique. Our solutions will be too.
We offer tailored solutions to meet the unique needs of every individual, achieved through a precise understanding of physical, environmental and underlying causes.
Innovation can be for everyone. We won't stop.
We leverage our assets to make meaningful progress in providing peace of mind for all people grappling with serious challenges posed by aging and illness, empowering them to live each day to the fullest.