By 2030, 100% of Kao brands will make it easy for people to make small but meaningful choices that, together, will shape a more resilient and compassionate society.
Enable people to live more sustainable lifestyles through information, services and products that save precious resources such as energy and water.
Every Kao brand will have a purpose that offers solutions to social issues within the communities or societies it touches.
Pursue essential research to unleash breakthrough innovations that help realize more sustainable lifestyles by solving social issues and easing people's pains.
Source our raw materials in a way that protects natural resources, the environment and human rights through supply chain traceability and collaboration with suppliers.