Proposals for the Values of Reliability and Comfort in Sanitary Products (Laurier)

Feminine Care

Since releasing Laurier, a sanitary product line, in 1978, Kao has been researching ways to developing women’s sanitary products so that women can live fulfilling lives without limits.
The power source for our R&D on these products is our relentless drive toward reliability and comfort, the core values of Laurier.

More than 70% of women have had skin trouble in the delicate area during periods, so to improve users’ skin environment, Kao developed Super Absorbent F Fiber Non-woven Sheet.
This top sheet  has domed bumps, giving it a smaller contact surface with the skin. This reduces wetting and dampness of the skin and friction between the skin and the sanitary napkin . Based on joint research with dermatologists, we developed the Laurier Shiawase Suhada (Healthy Skin) sanitary product line as a result of pursuing gentleness to the skin.

To produce a leak-free, reliable napkin with a smooth, dry and comfortable surface, we developed Full-Speed Absorbent Sheet, a surface material that quickly absorbs blood.
Made of special fibers that expand spontaneously, this surface material can expand into the space between the fibers in the non-woven fabric, and has higher liquid permeability than conventional non-woven top sheets .

On the left are an illustration of a sanitary product and a photograph of the Full-speed Absorbent Sheet  surface material. On the right are a cross-section photograph of Full-speed Absorbent Sheet and enlarged views of the fibers of the sheet and those of conventional non-woven fabric. The enlarged views illustrate the difference between them. Full-speed Absorbent Sheet can absorb blood quickly because it can expand into the space between the fibers in the non-woven fabric and has higher liquid permeability than conventional non-woven fabric.

Non-woven Full-speed Absorbent Sheet

For Laurier to remain a truly trustworthy sanitary product brand, we will continue to work on the development of feminine care products with emphasis on the perspective of women who use our products.

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