Business Fields

We contribute to a fulfilling daily life by creating clean and safe living environments and delivering products and services that enable everyone to enjoy their lives comfortably and authentically.

Through daily hygiene practices and selfcare for physical and mental well-being that all people can maintain without difficulty, we contribute to realizing truly healthy lives, where people can express their individuality.

Through the outstandingly distinctive identity of each of our brands, we are committed to the “beauty” and “individuality” of each person. We deliver hope and Kirei with solid science and our abundant sense.

We create new business models through co-creation with internal teams, external partners, and consumers, including providing solutions that address the professional hygiene needs of companies and organizations, along with various other initiatives.

We strive to solve environmental and social issues through co-creation by integrating Kao’s various strengths with those of its customers and partners. In this way, we help create new value in the industry and realize social impact.
We contribute to initiatives for customers, industries and society to make a shift toward decarbonization and a circular economy by refining our sustainable materials and proposing new ecological solutions.