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Universal Product Design
As part of Kao’s Environmental, Social and Governance “ESG-driven Yoki-Monozukuri” in plan and action, we provide products and services based on our Universal Design Guidelines.
ESG keyword
- Product development from UD perspectives
- Communicating information from UD perspectives
- Promoting understanding of UD perspectives among stakeholders
- Supporting diverse people from a UD perspective
Kao’s Approach & Activities
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Kao Universal Design Guidelines
We have developed our Universal Design guidelines as part of our commitment to Yoki-Monozukuri.
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History of Major Initiatives
Our approach to product development aims to make products safe and easy to use for all people.
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Easy to Use for All - Tactile Marks on Shampoos
In 1991, Kao was the first company to add notches on shampoo bottles. Read about the introduction of notches and how it came to be an industry standard.
Contributions to the SDGs
Looking ahead to 2030, Kao is focused on the SDGs that have been agreed upon and adopted by the international community. As indicators for realizing a sustainable society, the SDGs set forth an integrated approach for improving the economy, society and the environment. Contributions by companies are considered extremely important to achieving the SDGs.
As indicated below, we are working to address the Kao Action topics set in the Kao ESG Commitments and Actions with the aim of achieving the SDGs.
Corresponding Sustainable Development Goals
Related Information
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- Home
- Sustainability
- Making My Everyday More Beautiful
- Universal Product Design