
A Kirei lifestyle is enjoying today, with the peace of mind that those joys will be there tomorrow. It’s the chance to express who you truly are, with the confidence that you are walking the right path. Even in the smallest, everyday moments. That’s why at Kao, everything we do is in service of this lifestyle. It’s why we do what is right, not what is easy. We put our innovation and imagination to the task of enriching lives by finding ways for people the world over to live the Kirei lifestyle.


Nicola Bäuerle
Director, Sustainability AEMEA
These efforts are driven by our own ambitious goals and commitment to ensuring a resilient business for the future. But also, by rising social and environmental concerns, and by evolving international regulations.
With innovation and collaboration at the core of our approach, we are committed to building a more sustainable future and creating a Kirei life for people, society and the planet.



