29/07/2025

  • News Release
  • Products

Introducing the Attack Liquid Detergent 3kg Refill Spout Pouch: Supporting Smarter & More Sustainable Laundry

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In response to the growing demand for sustainable household solutions, Kao Malaysia unveils a smarter and more responsible way to do laundry with the new Attack Liquid Ultra Power 3kg Refill and Attack Liquid Detergent plus Softener 3kg Refill. This new large-size spout pouch is thoughtfully designed for high-usage households and for consumers who are actively looking to reduce plastic waste in their daily lives. By encouraging the reuse of existing detergent bottles, this format not only provides better value but also supports conscious consumption habits.

This launch marks another step forward in Kao's commitment to sustainability, aligning with a broader consumer shift towards more responsible living. With sustainability becoming a key factor in purchase decisions, the 3kg refill serves as a practical solution that combines eco-consciousness with everyday convenience by encouraging users to reuse existing detergent bottles. Its easy-pour spout design allows for effortless refilling, secure storage, and simpler disposal – enhancing user convenience while minimizing environmental impact.

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The new Attack Liquid 3kg refill variants are formulated with Japan R&D Micellar Power Technology, cleans like a magnet – lifting and removing micro stains and bacteria down to the fibre level. This advanced formula delivers 2x more cleaning power compared to the previous Attack Liquid formula, eliminating the need for pre-soaking and making laundry faster, easier, and more efficient.

Perfect for urban households, the low-suds formula rinses off easily, helping to reduce water usage while remaining compatible with both front-load and top-load washing machines. It also performs well in indoor or overnight drying conditions, leaving no unwanted detergent residue. On top of that, the gentle-on-hands formulation makes it a safer, family-friendly choice.

Beyond its performance, the Attack Liquid 3kg Refill is also a cost-effective solution, offering consumers approximately 8% savings versus the 1.4kg refill pouch. This makes it an excellent option for larger families or frequent laundry users who seek both quality and value.

The new Attack Liquid 3kg Refill Spout Pouch is now available at retail stores nationwide, with a recommended retail price of RM26.50.

Media inquiries should be directed to:

Corporate Communication Division
Ms. Jenny Yong / Ms. Ong Sheng Yih
Kao (Malaysia) Sdn. Bhd.
19th Floor, Menara Access World,
No.1, Jalan 19/3,
46300 Petaling Jaya,
Selangor Darul Ehsan, Malaysia

+603-79574488
FAX
+603-79574487
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