NEW Attack ActivClean+ Hygiene Guard – Advanced Clean with Next-Level Hygiene!

Singapore, 1 June 2026 – From packed commutes and schools to playgrounds and daily activities, clothes are exposed to more than just visible stains every day. Invisible germs and viruses can linger on fabrics, raising hygiene concerns for families – especially households with young children who may be more vulnerable to illnesses such as Hand, Foot & Mouth Disease (HFMD) and Influenza A. Yet, achieving a deeper level of hygiene often requires extra steps, such as adding laundry sanitizers or disinfectants.

From Japan’s No.1 laundry detergent brand^*1 , Attack introduces the NEW Hygiene Guard variant to its ActivClean+ Laundry Stick range. Going beyond traditional cleaning, the advanced 10-in-1 hygiene laundry stick delivers Attack’s highest^*2 level of germ-killing power, with protection against 6 common viruses – including Influenza A and HFMD-related viruses, giving families greater confidence that their clothes are not only visibly clean, but hygienically clean as well.

The Attack ActivClean+ Hygiene Guard is specially formulated to remove mite dust^*3 and kill 6 common viruses^* with no sanitizer needed.

Beyond its hygiene protection, the new ActivClean+ Hygiene Guard delivers powerful cleaning performance, tackling tough food, mud, and sweat stains effectively with no pre-wash needed.

The laundry stick features powder particles coated with an Anti-Clump technology which prevents each powder grain from clumping, along with an Air Chamber Solubility Structure which helps the powder to dissolve rapidly in water, leaving no residue after wash.

This product is suitable for both top and front load washing machines.

Attack ActivClean+ Hygiene Guard Laundry Stick is now available nationwide at major supermarkets, hypermarkets and online retailers at $23.90 each.

Attack is a leading laundry detergent brand in Japan since 1995. Together with Kao Bleach, Kao Laundry brings you effective laundry essentials you require!

Research and development are done in Japan to continuously introduce newly improved and technologically advanced products into the Kao Laundry range, which makes doing laundry fast, simple, and effective.