Kao Malaysia Joins as a Sponsoring Partner for the First Time at the 2025 PJ Half Marathon

Petaling Jaya, 17 August 2025 – Kao Malaysia proudly joined thousands of running enthusiasts at the 2025 PJ Half Marathon, held at Laman MBPJ, Petaling Jaya. As one of the sponsoring partners of this event, Kao Malaysia showed its support not only through sponsorship but also by fielding a team of around 40 employees who participated in the 5KM run.

Recognized as the oldest half marathon in Malaysia, the PJ Half Marathon (PJHM) has been held annually since 2014. Now in its 35th edition, the event continues to grow in scale and popularity, attracting runners of all ages and backgrounds. This year, the marathon welcomed a total of 8,000 participants, including over 200 foreign runners, across five exciting categories – 30KM, 21KM (Half Marathon), 10KM, 5KM (Fun Run), and 1KM (Costume Run).

The marathon is jointly organized by the Petaling Jaya City Council (MBPJ) and Puncak Ventures SRA Sdn Bhd, in collaboration with the Selangor Para Athletics Association, and supported by Tourism Selangor as part of the Visit Selangor 2025 campaign. This year's race also introduced a newly designed route with 30% less elevation, allowing more runners to enjoy a course that highlights both the historic charm and modern landmarks of Petaling Jaya.

Kao Malaysia's involvement reflects its commitment to promoting a healthy and active lifestyle in the community, in line with the company's Kirei Lifestyle vision of contributing to the well-being of people and society. At the event, Kao also hosted an interactive booth to engage with runners and supporters, where they received goodie bags filled with Kao's well-loved products as a token of encouragement and appreciation.

Through this initiative, the community not only experienced Kao's support but also gained greater awareness of Kao as a trusted company and its wide range of brands, helping to showcase who we are and the value we bring to consumers.

Mr. Yamazaki Hirobumi, President of Kao Malaysia shared "Today's event brought together many people, and I am proud that Kao members participated both as runners and as supporters. I hope our colleagues experienced the joy and sense of accomplishment as One Team. Through this event, I also hope more people will become familiar with Kao and our brand, Bioré."

Sheryn Soo, Category Director of Guardian Malaysia added: "Guardian is a health and beauty company that always emphasizes wellness education and healthy living, and Kao shares these same values. Kao has many community enrichment initiatives, and this event is the perfect platform for us to connect with people and show that we are here not just for business, but also to support the community. By running together, we demonstrate that healthy living is a shared effort and a true empowerment for ourselves."

The PJ Half Marathon continues to uphold its reputation as a key sporting and community event, with Kao Malaysia proud to play a role in its success and legacy.

A Big Congratulations to all Kao MY runners, with all 40 successfully crossing the finish line and receiving their medals.