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MEDIA RELEASE - Beat the heat this summer with two new cool shades from Liese Creamy Bubble Color!


Singapore, 1 June 2017 – Stay cool and look hot this summer with Liese Creamy Bubble Color’s trendiest shades – Mint Ash and Biscuit Beige, that will make you stand out in the crowd and give a fresh new look. Dubbed the popular shades for the summer, Liese Creamy Bubble Color’s latest shades are poised to get you ready for good fun in the summer sun!

Liese’s secret to a rich and long-lasting color lies in its foam technology that produces larger and firmer bubbles that spread smoothly and uniformly on hair, enabling quick and easy application. The foam turns creamier by massaging, which fully wraps and saturates every strand of hair to give a rich and long-lasting colour.

With formula that adheres to hair 4X better, the non-drip foam wraps the entire head akin to a hair mask, saturating even the hardest-to-reach areas such as the back of your head or area near the roots to ensure each strand receives maximum color coverage. Easily done within an hour, getting your locks ready for the summer is now enjoyable and effortless! Pack your swimsuit and essentials and get ready to frolick in your new hair color with Liese Creamy Bubble Color!

Liese Creamy Bubble Color in Mint Ash and Biscuit Beige will retail at $19.90 from 1 June 2017 and is available at leading pharmacies, supermarkets and hypermarkets.

For more information, please visit www.liese.com.sg or http://www.facebook.com/LieseSG.

For more information, please contact:

Lee Meow Zhi
Brand Manager
Kao Singapore Pte Ltd

66814 803
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