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Transportation Modal Shift Evolution —Eco-Friendly Transportation—

Transportation Modal Shift Evolution —Eco-Friendly Transportation—

Transportation Modal Shift Evolution —Eco-Friendly Transportation—

Promoting eco-friendly logistics through modal shift

By improving our distribution routes,
choosing low environmental impact transportation methods,
Kao is improving its efficiency as well as lessening its impact on the environment.

Optimizing efficient and eco-friendly transportation


In Japan alone, Kao transports about 2.4 billion consumer products annually. From early on, Kao has been working towards modal transfers in order to transport goods more efficiently while avoiding creating a negative impact on the environment.
 
“Modal shift” is effective in reducing CO2 emissions by shifting transportation to mass transport, such as from trucks to rail and ship. In 1995, Kao switched to a full-scale modal shift, and since then we have maintained a high modal shift usage rate. For our efforts in rail transport usage, the Japanese Ministry of Land, Infrastructure and Transport selected Kao as an Eco-Rail Mark certified company at the first award certification meeting in 2005.

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Loading containers onto a ferry

Kao’s long distance (over 500 km) transportation methods (2019) Rail and ship modal shift total 47.8% Truck transport 52.2% Rail transport 20.0% Ship transport 27.8%


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Concept Video

The story behind “Everything the Eco Way!”

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