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Policies for Product Quality Management Activities

Products and services that satisfy our consumers/customers in their quality

Based on our heartfelt commitment to Yoki-Monozukuri from the perspective of our consumers/customers, the Kao Group strives to develop and provide outstanding products and services always giving top priority to human and environmental safety.We put our consumers/customers first as we perform day to day product quality management activities based on the following policies:


Policies for Product Quality Management Activities

1.We bring the wholehearted satisfaction to people and enrich the lives of people by working hard to improve product quality by first listening to our consumers/customers and then applying what we have learned to our business operations.
Consumers/customers decide on the quality of our products

2.We provide products that our consumers/customers will continue to use by continuously improving products and maintaining high quality standards.
Providing products that users wish to continue to use

3.We remain committed to our responsibility to develop products that are safe and eco-friendly. We deliver products that consumers/customers can use with peace of mind and make proper product instructions and precautions available to them.
Ensuring safe usage for consumers/customers

4.In all of our business activities, we comply with domestic and international rules and regulations, cooperate with policies of national and municipal governments, and respect international agreements.
Legal compliance

5.All Kao employees strive to earn the trust of our stakeholders as they remain aware of their responsibility to always conduct corporate activities in a fair and transparent manner and to remain accountable to society for their actions.
Transparency and accountability

Kao Group