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Beauty Care

Responding to people's desire to be beautiful

In our Beauty Care Business, to respond to people's desire to be beautiful, we provide products that range from the prestige cosmetics with the respective value and individuality of each brand including Kao Sofina, Kanebo and Molton Brown, to beauty care products including skin and body care products such as facial and body cleansers, hair care products such as shampoos and conditioners, and hair styling agents.

KPSS – Kao Professional Salon Services GmbH provides hair coloring, permanent wave, styling agents, etc. to hair salons chiefly in Europe and the United States but also around the globe under the Goldwell and KMS brand name.

Main Brands

Sofina

Cosmetics brand offering a new skin physiological approach to skin care. Launched in 1982 in Japan, the Sofina brand is now a favorite of many Japanese consumers and is also popular in other Asian countries.

Kanebo

Prestige cosmetics brand that became part of the Kao Group in 2006. Widely available in department stores and other outlets in Japan, Asia, Europe and North America, Kanebo is popular with consumers around the world.

Molton Brown

Luxury brand Molton Brown was established in London in 1973, selling products made from specially selected natural ingredients. Well-known at leading department stores and directly operated shops and as a hotel and airline amenity brand in over 70 countries around the world.

Bioré

Gentle facial foaming cleanser Bioré was launched in 1980, and extensions to the product line ranging from makeup remover to body wash have been added over the years. A favorite skin care brand among consumers in Japan, other Asian countries, and Americas.

Jergens

Jergens has been a favorite skin care brand of American women of all ages since 1901. The brand is enjoying revived popularity now with its line of innovative, new-concept products.

Asience

Asience, a premium hair care brand launched in 2003 in Japan, is specially formulated to represent the beauty of Asian hair. Marketed later by the Kao group companies including Kao (Taiwan), Kao (Hong Kong), Kao (Singapore) and Kao (Shanghai), Asience is very popular among Asian women.

John Frieda

John Frieda is a global premium hair care brand well known in major North American and European centers such as London, Paris and New York. Its sophisticated and fashionable brand image has won it a strong following among young women.

Goldwell

Goldwell, a German brand used in high class hair salons. European hair artists consider it the most trusted and reliable name among professional use products.
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